New International Network for PR persons

After Euroblog 2008 confernece social interaction between PR professionals (students, practicioneers, teachers) is much more active.

Some days ago very interesting and very popular new network was born: http://www.propenmic.org/

Enjoy and feel yourself also as a part of PR Global Community…

My presentation in Euroblog 2008

My Article in Journal of Public Relations Research

 You can visit the journal web page HERE. From university computers all articles are free.
My article will be in Volume 20, Number 1, 2008, and title is “Stakeholder thinking and Pedagogical Approach in Public Relations Processes: Experience from Transition Society”, and the last version from my computer, before print, you can read HERE.

Euroblog 2008 Conference is soon

An my proposal for presentation was accepted. My paper topic is “Blogging as teaching tool”. Conference probably will be very interesting, and comments and memories about this event will be also available in this blog.

This conference is also unic from that side, that confernece have a special group in facebook.com. really very modern and web based movement.

I’m happy to be a teacher

My students in Jyväskylä University nominated me to the best teacher 2008 award. They informed us about this step in our blog - CLICK HERE.

I’m very happy

Social media and the future of PR

Call for Papers!

Social media and the future of PR:

New ideas, new research, new business

EUPRERA EuroBlog 2008 Spring Symposium     Brussels, March 13-15, 2008

The EuroBlog surveys of 2006 and 2007 highlighted the ways in which interactive social media technologies – weblogs, podcasts, wikis, social networking and other social softwares and services - were beginning to impact on communication. The Brussels Symposium (March 13-15, 200 brings together the latest academic thought with leading edge practice from Europe, the USA and elsewhere to draw new theoretical insights and encourage and shape practitioner innovation and implementation. By identifying and presenting examples of best practice, empirical investigation and new concepts for modelling and understanding the rapid changes in relationship management, EuroBlog 2008 will shape the agenda for social media discussion.

Papers are invited which address these questions:

• How can academic research lead and support the ways in which practitioners embrace social media?

• How should academics approach teaching social media (both in terms of course content and pedagogy)?

• What are the societal implications of social media (democracy, accountability, privacy)?

Participants

Researchers from all over Europe and beyond, including many involved in the EUPRERA network of academics from more than 30 countries. – Public Relations executives from major companies, institutions, and specialists in online initiatives, interactive media, digital communication and issues monitoring.

Location

Institut des Hautes Etudes en Communications Sociales (IHECS), La Haute Ecole Galilée, Brussels, Belgium

Presentations/Call for Papers and Publication

Researchers who would like to present empirical findings, theoretical insights or case studies should send an abstract (2 pages) which contains author(s) and affiliation, title, theoretical/empirical principles, main findings, and implications for further research via e-mail to the organizers no later than Monday, January 7, 2007 (philip.young@sunderland.ac.uk) Papers that combine public relations theory and social software or focus on an international perspective are especially welcome. The programme committee will give feedback on submitted abstracts by January 22, 2008. Presentations must not exceed 15-20 minutes and may incorporate PowerPoint charts or online demos.

Programme committee

Philip Young, University of Sunderland, Great Britain; Ansgar Zerfass, University of Leipzig, Germany; Axel Gryspeerdt, Université Catholique de Louvain, Belgium; Pierre de Villers, IHECS, Haute Ecole Galilée, Belgium; Liz Bridgen, Leicester De Montfort University, Great Britain; Anne-Marie Cotton, EUPRERA Secretary General, Belgium

 

News from European PR conference

From Thursday to Sunday there was the European Public Researchers and Teachers Confernece in Roskilde, Denmark.
Confernece topic was “Legitimacy in a Changing World”. Maybe now you would want to ask, how such topic is connected toPublic Relations?
I think, overall, the perspective of confernece is explaning this question. The topic, Organisation and Society – Legitimacy in a changing world, is today quite an actual theme in different PR practices over the world. During the second half of the 20th century, the premises of institutions have lost their taken for granted character. The balances between market mechanisms, civil society and political regulations at national and international levels have undergone important changes in different parts of the world. These balances influence the legitimacy of organisational activities and communication, and we can see new forms of international as well as national social mechanisms of legitimisation. Analyses show how the laws of the welfare state are becoming increasingly overburdened and inadequate when it comes to responding flexibly to the complexity of social processes, also where national legislation in the wake of globalization is concerned.

To support education and research in public relations, papers dealed with the following key issues:
-How do we conceive and identify these changing balances in society?
-How do we understand the implications of such changes for organisational responsibility and legitimacy?
-How do we understand the implications of these changes for organisational communication and public relations?
-How can we understand the implications of different forms of political regulation, legislation and legitimacy for public relations functions?
-Can we identify new demands for research and education as the basis for professional organisational communication and public relations?
Full academical papers are available also on the Internet, you can read them here. Username and password is needed.
From practical side Arla Company also analysed their crisis communication in moslem countries after the Muhhamed ironic caroons were published in Denmark newspaper 2 years ago.

Also one interesting presentation about trends in PR was held at this conference, and you can read full survey here.

Denmark itself was fun. As the confernce days were very busy, I did not have many possibilities to enjoy the city and the country. But one lovely photo is here: Few steps from the Confernece hotel in Roskilde, Denmark - Roskilde is lovely living environment for people, cows and swans…

Academic Art?

Once one an artist did a picture about my presentation in confernece in UK

From public lie to public trust

New materials in blog

Today I added some of my articles and also my PhD to this page. You are warmly welcome to read this stuff.

The Beginning

All my life is connected with university. In this blog I’ll share with you my knowledge and experience.